“The design is tired and ugly”: Gucci’s new design dedicated to Korea strikes a wrong chord with fans

Gucci is confronting reaction over its new arrival of elite attire in Korea, which has been raised doubt about for its validness.

As of late, on January 5, Gucci delivered another plan solely for the Korean market highlighting the brand’s unique mark name written in their credible textual style, with the expansion of “GUCCI” written in Korean.


With an end goal to take advantage of Korean culture, the organization added the Hangul language as a quintessence to their elite plans. In any case, the reaction to this plan has not been pretty much as certain as the group at the extravagance design house had trusted.

Regardless of their endeavors to integrate components of Korean culture into their exemplary plan, the result has not been essentially as fruitful as they had expected.

From the get go, individuals trusted it to be photoshopped work or made by some phony page, selling their phony items on the web.

In ongoing occasions, the extravagance design brand has named K-pop gathering NewJeans part Hanni as its most recent brand envoy. NewJeans is a famous and profoundly pursued bunch in the realm of K-pop, highlighting individuals Minji, Hanni, Danielle, Haerin, and Hyein.

This move by the Italian design brand features the proceeding with pattern of style organizations searching out associations with K-pop stars to engage more youthful buyers and tap into the huge worldwide progress of the class.

In 2021, the extravagance brand had one more big mission with one of the worldwide K-pop stars, Kai from EXO. The cooperation was for a restricted release container assortment, making him the main Korean VIP to do as such. He was recently named the extravagance house’s image envoy in 2019.

The assortment, called Kai x Gucci, highlights teddy bear themes on monogrammed purses, calfskin products, shoes, and dress for all kinds of people, roused by Kai’s affection for the youth toy. A couple of different envoys of the extravagance brand have likewise been offered the chance to make their own assortment.

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The brand has much bigger Korean superstars in its worldwide diplomat family, as IU, the renowned K-pop star and entertainer, Lee Jung-jae, the well known Squid Game star, and Shin Min-ah, the star well known for her job in Old neighborhood Cha-Cha.

The Italian extravagance brand will likewise be introducing its journey 2024 show in South Korea on May 15, 2023. The show will mark the name’s 25 years in the country, since the brand opened its most memorable lead store in Seoul in 1998.